I am not opposed to the conversations Rob Bell has generated by his book Love Wins. We need to have these discussions, though I don’t think they are going particularly well. We just have our problems with the concept of hell and wanting to wish it away. (A notion I’m not opposed to myself. But, alas, it is simply a notion on my part.)
What is so interesting is the publishing industry. Hell for the Christian book world has become what vampires were to the secular publishing world. All of a sudden everyone is taking up this subject. Because it’s worth taking up? Umm… not really. Publishers don’t take up topics for the sake of discussion. They have to make money. They take up the subject if it sells.
So, we have Rob Bell, now Francis Chan, and now Mark Galli from Christianity Today.
Publish or perish. (Modified to make money while you publish or perish.) And if you perish, at least there won’t be a hell to go to. 😉